Solutions

Leverage trusted and nationally representative audiences to plan, activate, and drive campaign success. Choose an off-the-shelf audience available in existing marketplaces or build a custom audience and target it consistently across linear, digital, CTV, paid social, and mobile.

Dig deeper into your audiences, with the support of specialists in survey development, data integrations, fusions, statistic and consumer data analysis. Analyses range from deep dive technical and research projects to strategic insights and decision trees.

Leverage one of the few probabilistic data sets to validate, connect, and enrich first-, second-, and third-party data. Understand consumers across tens of thousands of data points, to identify, activate, and capture additional opportunity for a business.

Integrate unstructured or structured first party data, primary research or customer data with MRI-Simmons’ comprehensive coverage of consumer attitudes, media behaviors and brand usage to unearth unique insights about your consumers and prospects.

The MRI-Simmons Premier Omnibus allows clients to ask proprietary questions to respondents of MRI-Simmons' USA Study.

MRI-Simmons has partnered with the leading data providers to enable profiling of valuable media audiences across TV, digital, social, and more.